Way2News Advertising Cost

Way2News Advertising Cost

7.3M

Monthly Unique Users

App

Medium

About Way2News Advertising Cost

India's best hyperlocal news provider, Way2News has gained popularity in India for delivering personalized newsfeeds efficiently based on users' interests, locations and preferences. Covering news from 400 districts, Way2News is available in 8 languages providing specific demographic targeting ad options. Way2News Ads build awareness and visibility by reaching a large userbase and engaged audience. 

Key Insights

Pricing Model

CPM, Fixed

Bid Type

Managed

App Store Rating

4.5

Language

English

Categories

News

Top Choice

Popular

Banner

Banner ads on the Way2News platform help businesses reach a large audience with visually engaging ads placed within the app. Full Page Ads ensure maximum visibility, grabbing user attention without disrupting their experience. These ads come with advanced targeting options based on language and location, helping brands connect with the right audience. The mentioned rates are standard but may vary depending on demand and specific requirements. Pricing is based on a CPM (Cost Per Impression) model.
Base Rate

₹ 0.11 Per Impressions

Popular

Video

The Way2News platform offers three types of video ad options. Video with Static Banner plays a video while displaying a static banner below it. Full Page Video is a high-impact format where the video ad covers the entire app screen for maximum visibility. Video with Brand Background plays the video ad while displaying a branded image in the background for added brand recall. For a clearer understanding of these ad formats, refer to the reference image section. Pricing follows a CPM (Cost Per Impression) model, and the rates mentioned on the site are standard but may vary based on demand.
Base Rate

₹ 0.247 Per Impressions

Premium
Way2news Roadblock Advertising Option 1
Way2news Roadblock Advertising Option 1

RoadBlock

Roadblock is a high-visibility ad format on the Way2News platform, available in two types: Interstitial Roadblock and Innovation Roadblock. In this format, ads are displayed across the app for an entire day, ensuring maximum brand exposure. The rates mentioned are standard but may vary based on additional requirements and demand.
Base Rate

₹ 22,00,000 Per Day

Premium

Article

Article ads on the Way2News platform seamlessly blend brand messages into the app’s news content, making them engaging and non-intrusive. These ads feature short, 60-word articles with supporting images or videos to enhance user interaction. There are three types of article ads: Article without Brand Link, Article with Brand Link, and Video Article. Pricing is based on a CPM (Cost Per Impression) model, with rates varying based on demand and campaign requirements. For a clearer idea of how these ads appear, refer to the reference image section.
Base Rate

₹ 0.22 Per Impressions

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Media Demographics & Analytics

User Reach & Demographics

Users in %

Gender Distribution

Male

Female

79

21

Users

Age Distribution

in %


12-15

2

16-19

36

20-29

44

30-39

13

40-49

4

50+

1

Users

City Wise Distribution

in%


Delhi

5

Users

State Wise Distribution

In %


Telangana

20

Tamil Nadu

13

Kerala

8

Maharashtra

8

West Bengal

8

Karnataka

6

Gujarat

3

Users

Other Area Covered

States in%


Andhra Pradesh

24

Uttar Pradesh

1

Madhya Pradesh

1

Rajasthan

1

Bihar

1

Users

Income Level Distribution

In %


High

15

Mid

29

Low

56

Users

Language Distribution

in %


Telugu

43

Tamil

12

Hindi

11

Marathi

10

Bengali

10

Kannada

5

Malayalam

5

Gujrati

4


Way2News Advertising Cost

Advertising Option

TMA Offer

Banner

₹ 0.1 Per Impressions

Video

₹ 0.225 Per Impressions

RoadBlock

₹ 20,00,000 Per Day

Article

₹ 0.2 Per Impressions

Way2News Advertisement

India's best hyperlocal news provider, Way2News has gained popularity in India for delivering personalized newsfeeds efficiently based on users' interests, locations and preferences. Covering news from 400 districts, Way2News is available in 8 languages providing specific demographic targeting ad options. Way2News Ads build awareness and visibility by reaching a large userbase and engaged audience. 

With more than 4M monthly users, Way2News App is a popular short news app founded by Raju Vanapala in 2015. Way2News App covers news articles in various genres like Business, Sports, Education, and more across 8 languages. Way2News App Advertising helps companies boost visibility and promote products or services through Video Ads, Content Ads, and more. Place Your Way2News App Advertising Now!

Way2News Advertisement are an affordable way to reach more people and target consumers at every stage. Way2News Advertisement are an innovative way to showcase your brand, products or services, as opposed to other traditional advertising options. With 7272325 monthly active users, Way2News Advertisement will help target a large-scale audience. Way2News Advertisement provides better ways for businesses of all sizes and budgets to advertise their product or service. With the rise of technology in today's world, there is no better time than now for you to invest in Way2News advertisement! Place Your Way2News Advertisement Now!

Way2News Advertising

Looking to Place A Digital Advertisement? Way2News Advertising will help with a targeted, data-driven advertising strategy for reaching consumers in every stage of the buying funnel and moving them from one stage of the buying funnel to the next. Way2News Advertising promotes business, products, and services to generate brand visibility, sales, and more among a large number of people. 

Way2News Ads

Confused On Which Platform To Place Your Digital Ads? Way2News Ads will help companies with an impressive Return On Investment for their marketing campaigns. The advertising sector is always changing and evolving, with Digital Advertising becoming a key player in the industry. 

Way2News Ads will help companies increase their marketing performance and build traction in their target markets using minimal effort. Online Advertising in Way2Newsalso comes with a massive amount of data. You can track the performance and target different audiences based on their preferences. 

Way2News Advertisement Cost

Way2News Advertisement Cost will depend on the various media ad options chosen by the advertisers. Our pricing models for Way2News Advertisement Rates are as per the ad option chosen and customise accordingly.

Get the best rates to place your ad on any digital platform on The Media Ant

Way2News Advertisement Rates

Way2News Advertisement Rates can be found by visiting the “Top Choice” section on “Advertise on Way2News” will include all the digital advertising ad options the companies can choose from according to their requirements. Various ad options like video ads, banner ads, and more are available for Way2News Advertisement at discounted rates, from which brands and companies can select according to their requirements.

Way2News Advertising Rates

Throug campaign execution proofs, advertisers will be able to monitor their digital ad campaigns. Check the best rates to advertise on digital platforms in The Media Ant's digital advertising planning tools

You can check out discounted Way2News Advertisement Cost on the official website of The Media Ant. Companies can pick the ads option most relevant to their needs and requirements.

Way2News Advertisement Agency

Looking to Advertise on Way2News App? The Media Ant is India’s leading digital advertising agency that provides the best rates for all your digital advertising needs. Having a presence across India in major cities like Bangalore, Mumbai, and Delhi.

Where Can I Get The Best Digital Advertising Prices? We help you plan, buy, execute and monitor all your digital advertising campaigns across the country. Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. Check Out Our Previous Ads for Digital Platforms

Who Does Digital Advertising? The Media Ant also measures campaign engagement and provides you with the best rates for digital advertising campaigns. You can check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools. 

Get the best rates to place your ad on any digital platform on The Media Ant

You can contact us through , Phone, or Email. The Media Ant contact details are available in the Contact Us section of our website.

FAQs for Advertising for Way2News

How Can I Book Slots For Way2News Advertisement 2025?

Brands can book ad slots for Way2News Advertisement 2025 by visiting the official website of The Media Ant. Companies can pick and choose their media ad options by logging into the website, selecting their ad option, and customizing it in the bag. 

Having a solid fanbase, advertising on Way2News will provide brands and companies with a mass target audience. With a wide viewership, Way2News is suitable for most companies and brands looking to launch new products, revamp their brand image and increase their brand awareness. 

Why Should I Advertise Way2News Ads 2025?

With a stronghold, Advertising for Way2News is suitable for companies and brands looking to target a mass audience. Way2News has big brand advertisers and sponsors from FMCG, E-Commerce, Wellness, Mobile Accessories, BFSI, Automobiles, and Service Provider backgrounds. 

What Do You Get By Placing Way2News Ads? Sponsors can find media options that meet all their advertising requirements. Way2News Ad Rates and ad options offered by The Media Ant can help build brand awareness of your company.

Who Can Help Me With Way2News Advertisements?

Want to Place Your Digital Advertisement? Advertising for Way2News can be advertised by visiting the official website of The Media Ant. Sponsors can select their Way2News Ads, add them to the bag, checkout, and pay on the website. 

Sponsors can reach out to our in-house digital advertising team for more information on Way2News Advertisement 2025 rates.

What Happens After Way2News Advertisement 2025 Is Displayed?

After displaying Way2News Advertisement, sponsors will receive execution proof. Execution proofs will include screenshots of the ads and campaign reports of their progress over the duration of Way2News Advertisements 2025.

What Is Way2News Ad Cost?

Way2News Ad Cost differs from media option to media option, which the clients can pick and choose from on our official website of The Media Ant. The Media Ant is a leading ad-buying platform that helps you with all your advertising needs.
We aim to provide you with the best-discounted rates and have a presence in Bengaluru, Mumbai, and Delhi.

What types of ads can I run on Way2News?

You can run sponsored listings, display ads, video ads, carousel ads, and app install ads on Way2News. Each format caters to specific goals, like increasing brand visibility or driving sales. The Media Ant helps you pick the best type for your needs.

How much does advertising on Way2News cost?

Ad costs depend on format, targeting, and budget. PPC ranges from ₹5–₹20 per click, while CPM is ₹50–₹100 per 1,000 impressions. Daily budgets can start at ₹500–₹1,000. The Media Ant helps optimize your spend for maximum ROI.

How do I start advertising on Way2News?

Create an account, choose your ad objectives (like boosting sales or website visits), and pick an ad format such as display or video ads. Set your audience and budget, then launch your campaign. The Media Ant offers expert guidance for seamless setup and management.

How to do ads on Way2News?

Choose an ad type (e.g., display, carousel), define your target audience, and create engaging ad creatives. Set your budget and monitor performance to optimize results. The Media Ant assists at every step for effective campaigns.

How do I advertise a new product on Way2News?

Use formats like sponsored listings or carousel ads, highlight your product’s unique features, target the right audience, and track results. The Media Ant helps craft impactful campaigns to boost visibility.

What are the benefits of running ads on Way2News?

  • Increased brand visibility

  • Advanced audience targeting options

  • Customizable ad formats for specific goals

  • Flexible budgeting and cost control

  • Comprehensive performance tracking

  • Maximized ROI with expert support from The Media Ant